Yorkie · Director / Operator

iamyorkie.com · yorkie@iamyorkie.com · +44 7498 762894 · @iamyorkie · London · York, UK


PROFILE

Director and operator with 15+ years shooting and directing for brands, artists and publishers — automotive, music, fashion, editorial and long-form documentary. I move easily between the polish of a brand film and the pace of a YouTube channel; the same eye, two different engines. Equally at home leading a full crew or running a one-man-band shoot anywhere in the world.

Now — Directing music YouTube and social content for Marshall Amplification, filming bands and artists in studio and on tour across Europe. Most recent: Yungblud.


RECENT WORK

Director / DP / Editor — Marshall Amplification

Current · Music · YouTube · Social · International

  • Lead shooter and director on YouTube and social content for Marshall, filming bands and artists in studio and on tour across Europe.

  • Recent talent: Yungblud and other artists from the Marshall roster — performance films, behind-the-scenes, artist profiles and brand-aligned music content.

  • Built for channel pace: fast turnaround, multi-platform delivery across YouTube, Instagram and TikTok.

Director / DP / Editor — Mr JWW

2021 – 2026 · Automotive · YouTube · Brand collaborations

  • Five-year engagement as lead shooting director and operator on long-form YouTube features and short-form social cutdowns for one of the UK's leading automotive channels (900K+ subscribers, 250M+ total views).

  • On-camera and brand-partnership content with Lamborghini, Ferrari, Porsche, Aston Martin, Bizzarrini, BAC Mono and others — studio reviews, factory access, owner stories, road films and international travel pieces.

  • End-to-end ownership: pre-pro, multi-cam, in-car rigs, drone, sound, edit, grade and delivery — on a weekly publishing cadence.

Director / Editor — Brand & Artist Films (Freelance)

2021 – Present · Automotive · Fashion · Music · Editorial

  • Concurrent freelance directing for brand, agency and editorial clients.

  • Recent: Porsche, Hackett, Bizzarrini, BAC Mono, TOG24 — short-form brand films and longer-form features.

  • Treatments, boards, pitching, full pre-production through post supervision and delivery.


EARLIER CAREER

Tour Videographer — Kasabian · Roger Waters (The Wall Tour)

Embedded with the band, travelling internationally — documentary, behind-the-scenes, tour content and album-cycle assets.

Director — Music Films

Music videos, recording-session films and album-cycle teasers for Liam Gallagher, Damon Albarn, Kasabian and Sony.

Director — Fashion Film & Editorial

London · Milan · Paris · New York Fashion Weeks

Fashion films covering all four Fashion Weeks for Vogue and ELLE. Brand and product films for Alexander McQueen, Dunhill, Bally, Hackett, Lacoste, Levi's, Swatch, Bench, Ben Sherman, Topshop, Puma, Umbro, Speedo, Inov-8, GORE, GHD, L'Oréal, Jo Malone, Chanel and C.P. Company. Editorial content for Wallpaper*, AnOther Magazine, Dazed & Confused, InStyle, Oyster Magazine, Selfridges and Rankin.

Director — Brand Campaigns

Brand films and campaigns for Stella Artois, Cadbury's, Audi, HTC, Sony, MTV, Eurostar, Rizla, Comfort, LG, Procter & Gamble, Penguin Books and Nintendo.

Early Career — Soho Post Houses & Spring Studios

Cut my teeth in Soho post production — editing and assisting alongside established directors and creatives — and as a photo assistant at Spring Studios.


CLIENTS — SELECTED

Automotive — Mr JWW · Lamborghini · Ferrari · Porsche · Aston Martin · Audi · Bizzarrini · BAC Mono · TOG24

Music — Marshall Amplification · Yungblud · Liam Gallagher · Damon Albarn · Kasabian · Roger Waters (The Wall Tour) · Sony · Mercury Music · MTV

Fashion — Alexander McQueen · Dunhill · Bally · Hackett · Lacoste · Levi's · Topshop · Swatch · Bench · Ben Sherman · Puma · Umbro · Speedo · Inov-8 · GORE · C.P. Company · Aitor Throup · Luxure

Beauty — L'Oréal · GHD · Jo Malone · Chanel · DeBeers

Editorial — Vogue · ELLE · Wallpaper* · AnOther · Dazed & Confused · InStyle · Oyster · Selfridges · Rankin · Style.com

Brand — Stella Artois · Cadbury's · HTC · Sony · Eurostar · Rizla · Comfort · LG · Procter & Gamble · Penguin Books · Nintendo · Anomaly · Freuds

Events — London Fashion Week · Notting Hill Carnival · Ripcurl Boardmasters · Roxy Jam · MPH · Urban Games


CAPABILITIES

Directing · Cinematography · Multi-cam & in-car rigs · Drone operation · Studio & location · Edit Premiere, Grade · Sound design · AI workflow tools · YouTube content strategy & publishing · Short-form social (Reels, TikTok, Shorts) · Treatments, boards & pitching · Full crew leadership · Budget & Schedule ownership · International production


EDUCATION

BA Graphic Design — Central Saint Martins, London