Yorkie · Director / Operator
iamyorkie.com · yorkie@iamyorkie.com · +44 7498 762894 · @iamyorkie · London · York, UK
PROFILE
Director and operator with 15+ years shooting and directing for brands, artists and publishers — automotive, music, fashion, editorial and long-form documentary. I move easily between the polish of a brand film and the pace of a YouTube channel; the same eye, two different engines. Equally at home leading a full crew or running a one-man-band shoot anywhere in the world.
Now — Directing music YouTube and social content for Marshall Amplification, filming bands and artists in studio and on tour across Europe. Most recent: Yungblud.
RECENT WORK
Director / DP / Editor — Marshall Amplification
Current · Music · YouTube · Social · International
Lead shooter and director on YouTube and social content for Marshall, filming bands and artists in studio and on tour across Europe.
Recent talent: Yungblud and other artists from the Marshall roster — performance films, behind-the-scenes, artist profiles and brand-aligned music content.
Built for channel pace: fast turnaround, multi-platform delivery across YouTube, Instagram and TikTok.
Director / DP / Editor — Mr JWW
2021 – 2026 · Automotive · YouTube · Brand collaborations
Five-year engagement as lead shooting director and operator on long-form YouTube features and short-form social cutdowns for one of the UK's leading automotive channels (900K+ subscribers, 250M+ total views).
On-camera and brand-partnership content with Lamborghini, Ferrari, Porsche, Aston Martin, Bizzarrini, BAC Mono and others — studio reviews, factory access, owner stories, road films and international travel pieces.
End-to-end ownership: pre-pro, multi-cam, in-car rigs, drone, sound, edit, grade and delivery — on a weekly publishing cadence.
Director / Editor — Brand & Artist Films (Freelance)
2021 – Present · Automotive · Fashion · Music · Editorial
Concurrent freelance directing for brand, agency and editorial clients.
Recent: Porsche, Hackett, Bizzarrini, BAC Mono, TOG24 — short-form brand films and longer-form features.
Treatments, boards, pitching, full pre-production through post supervision and delivery.
EARLIER CAREER
Tour Videographer — Kasabian · Roger Waters (The Wall Tour)
Embedded with the band, travelling internationally — documentary, behind-the-scenes, tour content and album-cycle assets.
Director — Music Films
Music videos, recording-session films and album-cycle teasers for Liam Gallagher, Damon Albarn, Kasabian and Sony.
Director — Fashion Film & Editorial
London · Milan · Paris · New York Fashion Weeks
Fashion films covering all four Fashion Weeks for Vogue and ELLE. Brand and product films for Alexander McQueen, Dunhill, Bally, Hackett, Lacoste, Levi's, Swatch, Bench, Ben Sherman, Topshop, Puma, Umbro, Speedo, Inov-8, GORE, GHD, L'Oréal, Jo Malone, Chanel and C.P. Company. Editorial content for Wallpaper*, AnOther Magazine, Dazed & Confused, InStyle, Oyster Magazine, Selfridges and Rankin.
Director — Brand Campaigns
Brand films and campaigns for Stella Artois, Cadbury's, Audi, HTC, Sony, MTV, Eurostar, Rizla, Comfort, LG, Procter & Gamble, Penguin Books and Nintendo.
Early Career — Soho Post Houses & Spring Studios
Cut my teeth in Soho post production — editing and assisting alongside established directors and creatives — and as a photo assistant at Spring Studios.
CLIENTS — SELECTED
Automotive — Mr JWW · Lamborghini · Ferrari · Porsche · Aston Martin · Audi · Bizzarrini · BAC Mono · TOG24
Music — Marshall Amplification · Yungblud · Liam Gallagher · Damon Albarn · Kasabian · Roger Waters (The Wall Tour) · Sony · Mercury Music · MTV
Fashion — Alexander McQueen · Dunhill · Bally · Hackett · Lacoste · Levi's · Topshop · Swatch · Bench · Ben Sherman · Puma · Umbro · Speedo · Inov-8 · GORE · C.P. Company · Aitor Throup · Luxure
Beauty — L'Oréal · GHD · Jo Malone · Chanel · DeBeers
Editorial — Vogue · ELLE · Wallpaper* · AnOther · Dazed & Confused · InStyle · Oyster · Selfridges · Rankin · Style.com
Brand — Stella Artois · Cadbury's · HTC · Sony · Eurostar · Rizla · Comfort · LG · Procter & Gamble · Penguin Books · Nintendo · Anomaly · Freuds
Events — London Fashion Week · Notting Hill Carnival · Ripcurl Boardmasters · Roxy Jam · MPH · Urban Games
CAPABILITIES
Directing · Cinematography · Multi-cam & in-car rigs · Drone operation · Studio & location · Edit Premiere, Grade · Sound design · AI workflow tools · YouTube content strategy & publishing · Short-form social (Reels, TikTok, Shorts) · Treatments, boards & pitching · Full crew leadership · Budget & Schedule ownership · International production
EDUCATION
BA Graphic Design — Central Saint Martins, London